Defensiveness Is One Of The Biggest Reasons We Don’t Embrace Healthy Behaviors
Public health messages often tell people things they don’t want to hear: Stop smoking, stop drinking alcohol, exercise more, trade your pizza and hot dogs for a salad. For many people, these messages trigger our natural defenses. They make us feel bad about ourselves and our choices, leading our subconscious to reject the healthy encouragement. So how can we truly transform ourselves if our support structure for health makes us feel guilty?